Thursday, 3 December 2015

Colour scheme

 From analysing answers from question number 1: What colours do you expect to see in a pop rock magazine cover?
my target audience preference of colours for my magazine is:



This table shows most voted colours from each age category and gender :

Female 15-25:      1st black       2nd white         3rd dark blue
Female 25-35:      1st purple     2nd pink           3rd yellow
Male 15-25:         1st red           2nd black         3rd white
Male 25-35:         1st blue         2nd white         3rd black

From this research I was able to determine that my target audience's most preferred colours are black and white as they appear mostly on the table above. I agree with this as black is an iconic rock colour and white would contrast well.
Black represents rock and white corresponds well to black. This means the third colour would have to represent pop.

To find which is the colour is most common in pop music magazine I decided to simply type on Google "pop music magazine" and hope to see a common colour through all pictures.

 

To clarify which are the most used colours in pop music magazines I used a colour hunt website to see a palette of the image above.

This clarifies it could be pink or purple:




In my opinion the colour hunt pallete identifies mostly with pink than purple.













Black, white and pink is the colour scheme defined by my target audience opinion and pop genre magazine most used colours.
However in my opinion the pink could  object
a great deal of male customers. This concern is supported with the fact that in the graph shows that none of the male aged 25-35 suggested pink. Leading me to change my colour scheme.

I made the decision to change pink with red would contrast well with black and white and I believe it can still represent pop very well; King of pop (Michael Jackson) was very  iconic for his black and white suit which was usually represented with red:


And also the album of Taylor Swift which is could 'RED'
~                       

      Taylor Swift is known for wearing her signature red lipstick.
                                                            And many other pop singers use red lipstick such as Rihanna  and Ariana Grande who also were iconic for their red hair.



I can still change the colours tone, but from knowing the colour scheme of my magazine will help me decide the background colour, font colour, model clothes colour and many other decisions to be done.
 



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