Front cover development

Cover last development presentation from jvmac

Photoshoot selection

Photoshoot Invite/arrangements.

Photoshoot selection

Photoshoot from jvmac

To do list

This check list was made so I wont forget to do anything. To be able to see progress and speed my progress as I gave myself a deadline from 13-02-2016

                    to 20-02-2016.






























all these tasks were able to be established before the deadline date!!!! 

Front cover analyses

Magazine analyses from jvmac

From this magazine analyses of the front cover I learned:
-for one character front cover is very rare to use long shots.
-Use a variety from fonts, colours, sizes and maybe use outline to distinguish priority.
- Make a strapline as it very common in music magazine.
- Not spread my cover lines too much and make them too big as I done on my front cover draft.
- In-depth I will choose an another colour to have more than three colours in my colour scheme or I would make an another colour scheme from scratch.
- When doing the photoshoot I will do in a low angle perspective.
- Add accessories which suit and represent my characters personality.
- Place the date(choose if putting the day as well as the month and year) and barcode and website below on the right corner.
- I will include my opinion on one of the cover lines, this gives a identifiable style to my magazine, as people are fans to celebrities they can become a fan of a magazine. 
-The clothes chosen are plain.
- I will not include other characters to my magazine other wise it will create too much distraction from the main character.
-Add the photographer name on the front cover.
-Make my singer contrast very well with background
I will consider these points and make the changes to my front cover.

Front cover draft

This is a front cover draft with all the information I have until now

Froncover 3 derafts from jvmac

What I hope to hear from my target audience feedback.
Interview questions:
- What are your first thoughts?
-  What  are differences of a real music magazine?
- Do you believe the Masthead is bold enough and iconic, what do you think I  should do to improve?
- What is your favourite feature/which features should I keep.

Answers

Apearence for photoshoot

My front cover magazine model would have to look with the very newest trends of 2016 with a few classic references to singers or iconic music genre features.

2016 general beauty trend forecast:
This year is all about defining all your features, with the brow or bone structure highlighted over an understated base.

• Hair is controlled or swept back, as textural elements add contrast.
• Strong groomed brows introduce masculine undertones.
• Rosy lip tints and defined lashes inject a feminine dimension

makeup

hair

2016 fashion trend forecast:

Utilitarian aesthetics and uniform influences represent genderless dressing. This trend is the ultimate unisex look, fusing practicality with sophisticated design.

• Defined by androgynous shapes and uniform styling.
• Key looks include clean-cut overcoats, relaxed suits and chic casualwear.
• Pared-back mono and khaki shades complement functional fabrics.

 Ninas outfit will be:

- A black soldier blazer.                 
-High wasted black trousers.
- High heels with ankle strap.




Here I have tried the makeup look I want to attend for Ninas photoshoot.

                                   

Before                       After

https://www.weconnectfashion.com/articles/2016-fashion-trend-of-the-year

Cover lines

My target audience opinion is to include not too many cover lines, 70% of my target audience said they prefer less cover lines and 30% said to include many cover lines.
To know how much is many or few I will first research the average amount of cover lines.

Pop magazines:

                                                                      

 Rock magazines:

 Mean:

From this I know the mean pop magazine and rock magazine together is 5 cover lines, giving me the maximum of having five cover lines for my pop rock magazine as my target audience prefer less than more.

1- I consider that one of them will have to be about my double spread sheet band Princeton.

2- From my questionnaire where I asked 'What articles do you think the magazine should include'.

This can help me to have the ideal cover line, which both genders and my chosen age group would like. They mostly voted for an article about concert information, songs and lyrics, history of the band, posters and lastly fashion article.

Cover lines ideas.

1-    History of band Princeton                           'How Princeton was born'

                                                                            'Exclusive visit to their childhood'

                                                                            'The tail of Princeton'

                                                                            'The roots of Princeton'

                                                                            'Things you didn't know about Princeton'

                                                                            'How all started'                                                                             'The true story from the very start'

                                                                            'Their secret past uncovered'

                                                                            'Before heroes'

                                                                            ' The very exclusive interview'

                                                                            'Their inside story' 

2-Concert information                                         'On tour stars'

                                                                             ' Exclusive tours'

                                                                             ' Where is the rock around the world'

                                                                             'Where is the crowd heat'

                                                                             ' Worlds best concerts'

                                                                             'Follow the crowd'

3-Songs

                                                                             'Bands making UK even cooler'

                                                                             '10 must have songs'

                                                                             'Top music reviews'

                                                                             'Vibes to die for'

                                                                             'New treasures songs'

                                                                             'Best new vibes'

                                                                             'Most favourite hits'

                                                                             'Killer hits'

                                                                             'Turn up the volume, best hits list'

                                                                            ' 20 lost tracks'

                                                                            'Most talked bands'

                                                                            '20 songs you need right now'

4-Poster

                                                                             ' Free inside! giant posters'

                                                                             'Free! huge posters'

                                                                             'Giant exclusive posters'

                                                                             'Pics to keep'

                                                                             ' Poster special!'

                                                                             'Bonus posters'

5-Fashion                                                          'The rock star style'

                                                                          'The classic looks'

                                                                          'Get the look'

                                                                          ' Wear this and rock the look'

                                                                          ' Fashion Steals'

                                                                          

From section number 1 the most enthusiastic question would be ' Things you didn't know about Princeton' to develop this cover line I will include a number of amount of things to be more specific;

'10 Things you didn't know about Princeton'. This would attract all of the target audience, those who have no idea who they are and want to know what is contemporary and those that are huge fans and think now everything about them.

Section 2 - 'Where is the Rock around the world'  was the chosen cover line as it can link to a rock song 'We will rock you'. Develop I would have to link to pop as well as rock; ' We will poprock you!',

' Where to get pop rocked'.

Section 3- '10 must have tracks' Was the cover line which I thought it has most expectations of caching peoples attention. Sounds quick and easy to look at, no time wasted. 

Section 4- 'Giant free posters' Who doesn't like free stuff! I will certainly keep the 'FREE' word and probably in capital letters.

Section 5- 'The rock star style' Because it links to my rock genre and at the same time a rock star can also be referred to any singer including pop singers. Referring the cover line to music does not scare men as much of buying a magazine with fashion ideas.

Background

My target audience preferred to see a coloured background then a scenery,
I will work with this opinion because I believe a scenery background can take off the attention of the singer.
My background will be a contrasting colour from the singers clothes and features, as Mario Testino does.
Contrasting colours: are colours that appear opposite each other on the colour wheel.

My background colour will be chosen with the strict concept of  suiting my general front cover colour scheme:



 

Pose and position

My target audience questionnaire results revealed they prefer a long shot photo for the front cover.
Giving me a bigger variety of poses to choose from.

After researching poses I was surprised on how different poses have specific names, each of these are based on a central mid shot:

“The Prayers hands”  The “introspective” shot.

                                                                                                               "Gun hands"










“Jesus pose”


I have then selected 5 long shot poses that would be suitable for my characters and my genres.

1 -A simple and casual looking pose. Lots of variations are possible. As the model can experiment with hand positioning and try different head turns.

2- Another very simple and elegant pose. The model is turned slightly to the front, one hand in the front pockets and the other leaning on the waist with the head turned to the side keeping eye contact.

3-A sensual pose. By holding the hands above the head body curves are emphasized. And eye contact is kept.

            4-This pose would make the singer look like she is a fun, confident and different as this pose is not as common for singer to do. The singer to be able  succeed this pose would have to balance her body into one foot, play around with the arms and body angle. This pose gives an idea of energy and youth.

 5- This is pose is performed with one arm
behind the head and the on the hip with feet together.

Now I have tried a few of the poses:

After experimenting these poses I realised the ideal pose would have to review a confident, fun, dangerous and young, similar to pose number 4. To contrast with the reasons she had a break which are serious, mature and ordinary.
My target consumers also established from my questionnaire analyses that to make the cover shot stand out it would have to make a shot in movement.

Here are some poses I will look at to inspire for my photo shoot.

To inspire my shots I have watched a few videos of Coco Rocha she is a model who is famous for her jumping poses she leaps with energy and enthusiasm:

To achieve this my camera would have to be adjusted to a different setting so it can capture the movement as if it frozen in the air, for it I will need a DSLR camera which stands for Digital Single Lens Reflex. To gain a pixel sharp image the main thing I will need is a high shutter speed. However when using very high shutter speeds less light will allow the camera to capture and compose a nicely balanced image from. Therefore I will need to adjust the amount of aperture too allow more light through the lens while taking high speed photos.

• shutter speed 1/250
• aperture F5.6
  
  
  
  

Second rough cover draft

This is a video of my front cover analyses:

Masthead design

The masthead design is very important as it helps define the magazine style.
I researched music instruments popular bands and music magazines masthead fonts,

On examining them, I was unable to see any link and therefore felt free to choose anything.

Post

However when searching POP  fonts and ROCK fonts there was a big contrast:
POP

ROCK

Pop font seemed more girlie because of the hearts. It was also rounder and has curly edges.

Rock font looks similar to gothic font, has sharper edges and it is bolder. 

For my masthead I will try to mix both of the styles to represents both genres.

Here are a few examples:

This font has a jeans pattern

which relates to fashion which is seen as

 a girl thing. It has round and straight

lines balancing both genres.

This font is gothic style but with round

and curly edges as for pop.

This is a  simple font very round but

with sharp edges.

This is a bold font and curly as well as italic.

To decide which font would be most liked by my target audience I asked for their opinion of which they preferred. To show their opinion I recorded a focus

group with people of the age of my target costumers.

Now I have to decide between option 1 and 2 as enthusiasm for these were equally split. I find 1 more suitable for my music magazine because font number 2 is very gothic putting my whole magazine into a darker mood.

Subtitle

Music magazines have the name of the singer who is in the cover shot in big font as a subtitle, with a inscription of the artist (selling the artist) with quotation, latest news or their success achievements.
here are some examples:

                         My target audience said on the questionnaire that if the chosen artist was a band they would have preferred

 to show the whole band instead of only the main member, the singer of the band. I will include the whole band in the shot when doing the double

page spread but for the front cover I chose to show

 an  artist called Nina Becker.

I will put a quotation on the front cover about her come back as she was very famous before leaving to focus on her study.

To hep me to do this, I decided to look at artist who were famous but had a break and then came back with a great deal of fame. An example is Adele who was very famous until 2012 Grammies award where she announced she would have a break to focus on her relationship.
Now 2015 she is back with her new single Hello with full speed ahead:


Many female singer have breaks to spend time with
their loved ones. They want their children to receive the usual mother's 
attention and a normal life without paparazzi.

When Adele came back magazines introduced her revealing what happened to her life off the cameras and social media.
 Her life is no longer private.

Magazine of singer Adele coming back analysis:
 The coloured triangles is catching all colour compositions at the edge of each triangle. I have done a triangle with her face makeup shadows. The brown triangle links all brown areas, her hair and eyebrow. The black triangle links the black eye makeup, black shirt and dark hairs. Lastly the white triangle connects to the white background, eye ball and robe. This shows that the main focus is in the centre above her cheek bone under her eye area.
 She looks like she came out of the shower. This can refer to privacy, from revealing her private life or suggests how a shower is what you do at the end of the day for a new fresh new start in the morning, fresh link to young, new. This has been done to disguise her age and to show she is still able to be in the music industry, people from the new generation would still like her. They also show this by her lipstick which is a delicate pink which gives the idea of young being and girlie. Her tattoo being showed suggests her past is a memory market and she is now a new person.

The phrase "A private Life" makes people feel valuable as they are 

revealing secrets. People will be curious about what happened in the last years while she was away.

From this research I now know when doing the cover shoot I will include reference to exciting personal news of what happened and what changed. Makeup or props make the person look young if not already. This will make them stand out more in the first year after their brake.

The cover subtitle would present her name in big font and the font would be chosen by being most associated with the singer.

Singer information

Name: Gerina Becker
Stage name: Nina Becker
Age:20
Nationality: Canadian
Hometown: Banff
Current Residence: New York - Greenwich Village
Occupation: Singer/Actress
Talents/Skills: Even though Nina claims that she’s no good at art,
she says that she still loves to do it.Birth order: middle chid
Older sibling: Harman Becker
Younger sibling: Pia Becker
Relationship: single
Height:1,60cm
Weight:55kg
Race:White
Eye Color: Brown
Hair Color: Brown
Skin color: light
Distinguishing features: big eyes
Mannerisms: quirky
Habits: cracking neck
Hobbies: dancing
Favourite Sayings:"Change your thoughts and you change your world.” ~Norman Vincent Peal
Style: casual tomboy
Flaw: forehead scar
Educational Background: Mackenzie University
Religion: Christian.

Nina Becker had a break from her musician carrier because she wanted to focus on her education finishing her PHD.
So the subtitles description would have to show the opposite so she could give the impression of coming back better than before. To do so the description could be the contrast of serious(study). I should avoid it to be "The key to her achievements"or "Key to success".

The phrase  could be:

- " Blows fans away"

-"with a rebel yell"

- "Has risen from perceptions"

-"Far from ordinary"

-" The track that changed my life"

-"living on the edge"

-"The wild life of....

-"The bare truth of ....

-"Inside the secret life of....

-"The girl beneath Nina"

From these ideas the most rejuvenating and eye catching description is ­­­­­­­­­­­­­­­­­­­­­­­­“Inside the secret life of...
This is because it will emphasise on the contrast of being the student, a scholar person from the pop rock star famous life.